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In economics he advocated a policy of extreme laissez-faire , strongly opposing any government measures that he thought interfered with the natural economics of trade. As a sociologist he did valuable work in charting the evolution of human customs— folkways and mores . He concluded that the power of these forces, developed in the course of human evolution, rendered useless any attempts at social reform. He also originated the concept of ethnocentrism, a term now commonly used, to designate attitudes of superiority about one's own group in comparison with others.
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